Thursday, 2 March 2017

Poster Draft

After photographing our actors during a photo shoot, I immediately went ahead and experimented with making a draft of my film poster using the photographs I had taken from the shoot. My initial ideas before I began to make the poster was to follow a minimalist style since these posters which follow this format are generally very aesthetically pleasing in my opinion and there is often a limited margin for error when making these posters, since the background is mostly blank and there isn't as much editing required to the photographs to fit with the surroundings. The poster to "Lincoln" is one which I particularly admire for its simplicity but powerful outlook on the promotion of the film. The way that Daniel Day-Lewis is holding the pose looking down in despair is also an immediate signifier to the audience as to what the film would be about.


These photographs below are the shots which I took during the photo shoot when I wanted to follow the style of the "Lincoln" poster.



Using these photographs which were the best shots from the whole photo shoot in my opinion, I went onto Photoshop to begin playing around with the ideas from the "Lincoln" poster of an actors dramatic face. I had an idea of merging Morgan and Luke's faces together to create a paradox effect since that is the title and overarching theme of our film. The two faces will immediately create easy connotations for our audiences to pick up about the genre and messages of our short film.

In addition, I decided to completely desaturate the photographs making them into black and white as well as bumping up the contrast levels to increase the dramatic look in the actors faces. The draft result is overall stunning and I am so far very pleased with the outcome.


 In order to further improve on my design, I need to gain some audience feedback about my poster so that the final product looks professional and presentable to the audience. My first initial critique would be to consider where I would add the text to my poster as the photograph so far is taking up the entire space of the poster.

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